IFA International Press Conference

Customer:Messe Berlin
Ort:Monte Carlo/Monaco
Period of time:April 2007 – 3 days
Occasion:International press conference
Background:Launch of IFA 2007 at the international specialised press
Participants:275 people

This press conference, which was organised by marbet for the Messe Berlin for the second time, was marked by complex transfer handling and entertaining supporting programme. It has been planned to increase the volume of reporting on the next IFAs in Berlin. That’s why the representatives of the press enjoyed some days full of events with information and glamour.

In 2007 marbet organised the conference, the tour programme through the city and the gala dinner in the legendary Salle des Etoiles – with the upcoming Italian pop star Dolcenera as star guest.